Friday, October 6, 2017

Tomica X Sanrio: Happy Meal, Shall We?

were discussing with my bff

that we can finally take a break

after we are done with the

Adventure Time collection

*

because we bet

the next change will

not be as good

*

then we saw this

which we thought kinda

confirmed what we thought

McDonald Happy Meal Sanrio tea set and Tomica cars

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you have no idea

how bad their Mattel toys are

i.e. My Little Pony and Barbie

*

but we have apparently

made a wrong assumption

because there were more and more

posts popping up on Facebook

about how good they are

*

has it really gone viral

or this is viral marketing at work?

i tend to believe in the latter

the same contributor and

the same picture appeared

over and over again

*

the amount of

posts and the shares

across different local pages

all over Facebook

like never before

on the night of day 1

when these were launched

McDonald Happy Meal Sanrio tea set and Tomica carsMcDonald Happy Meal Sanrio tea set and Tomica carsMcDonald Happy Meal Sanrio tea set and Tomica carsMcDonald Happy Meal Sanrio tea set and Tomica carsMcDonald Happy Meal Sanrio tea set and Tomica carsMcDonald Happy Meal Sanrio tea set and Tomica carsScreenshot_20171005-232530McDonald Happy Meal Sanrio tea set and Tomica carsMcDonald Happy Meal Sanrio tea set and Tomica carsMcDonald Happy Meal Sanrio tea set and Tomica carsMcDonald Happy Meal Sanrio tea set and Tomica carsMcDonald Happy Meal Sanrio tea set and Tomica carsMcDonald Happy Meal Sanrio tea set and Tomica carsMcDonald Happy Meal Sanrio tea set and Tomica carsMcDonald Happy Meal Sanrio tea set and Tomica cars

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sorry

as a marketing cum media people

i take these seriously and

this kinda gives an idea on

which are the popular pages

i.e. effective one for

viral marketing

*

and some pages posted

not only one, two but three posts

McDonald Happy Meal Sanrio tea set and Tomica carsMcDonald Happy Meal Sanrio tea set and Tomica carsMcDonald Happy Meal Sanrio tea set and Tomica cars

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not forgetting personal pages of

bloggers/KOL etc

which i didn’t really research about

but is a equally or even more

powerful viral tools

*

check this out

in spite of the low result at first sight

the picnic picture is at least something new

from the other we saw!!

McDonald Happy Meal Sanrio tea set and Tomica cars

*

well

i was feeling the urge to

grab them on day one

before they run out

McDonald Happy Meal Sanrio tea set and Tomica cars

*

haha silly me

the cars are of course not diecast

but looking pretty good, isn’t it

McDonald Happy Meal Sanrio tea set and Tomica cars

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in fact these are actually

not for myself but for

my boss and her kids

*

the kids will play for awhile

soon they will forget and

these will be displayed nicely

at her (yet another) vacation home

*

having realized that

it was getting kinda viral

*

and true enough

during lunch time on day 2

got “report” from 2 reliable sources

that the teapot is actually out of stock

*